Seth's Blog: Bite sized: "What do the Dubai port deal, the numa numa video, Danish cartoons and yellow wristbands have in common?

They all spread because they were easy to spread. At the same time that climate cancer languishes in the background, voters inundate Congress with phone calls about the port deal. And pundits are surprised--shocked!--at how irrational the public is.

Actually, our behavior as people is pretty easy to predict. We like things that are simple, not complex. Issues where we can take action without changing very much."

(Via Seth's Blog.)